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HOD: Marketing & Enablement at Vodacom
Vodacom Tanzania
Dar es Salaam
At Vodafone, we’re working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it’s our human spirit, together with technology, that empowers us to achieve this.
We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.
With us, you can be truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.
Role purpose
To formulate and lead the commercial Marketing Strategy for the Enterprise Business Unit and the management of the Acquisition and Retention Budget across all EBU channels
To lead and execute the enterprise go to market strategy across the whole of Enterprise Sales. To drive standardised excellence in sales performance by reinforcing sales disciplines and the implementation of a focused Operational Strategy. To lead the execution and full integration of a world-class programme of development and training, for all levels within Enterprise Sales, that focuses on the capability, skill and knowledge requirements (both individual and team) that will support the continued evolution of Vodacom to technology organization.
Key accountabilities and decision ownership
- Leading a team of specialists responsible for Commercial Operations, Bids & Contracts, Database Administration & marketing
- Provide commercial direction and guidance for all sales channels including indirect sales channels
- Manage Acquisitions and Retentions budget
- Business case, deal and commercial framework approvals
- Driving base and usage patterns analysis for products, segments, channels and sales individual in order to build dashboards and inform strategic decisions for channel optimization.
- Analyse the revenue performance by Sales channel and customer segment on an on-going basis.
- Accountable to measure, optimise and regularly report on regional activities, progress, issues, comprehension and achievements against the KPIs and targets
- Oversee and continuously improve the Sales Commission structure and policy across all channels
- Implement strategies to educate and stimulate usage of product and services in the market.
- Map and document the operational processes within the Division including: the Sales, service and the support process.
- Advise on both, the Channel, as well as the Sales strategy
- To optimize and delivering a programme for all channels that accelerates sales confidence, capabilities and comprehension of our portfolio
- Develop and deliver Enterprise training programme for products, process and systems
- Deliver and execute all Sales Academy activities in region including training of Vodacom Way of Selling and certification of Sales Professionals
- Develop and execute training and coaching to support Ready Business, Share of Wallet , Total Communications’ and the ‘VIP Customer Engagement and Executive Coaching programme’ customer engagement activities including use of sales tools, assets and collateral.
- Engage and work collaboratively with all Marketing functions to plan and guide on marketing activities
- Establish Vodacom Ready Business
- Continuously find opportunities to reduce time between deal closure and activation/first billing
- Capture business requirement for Enterprise systems, support on development of systems and drive adoption of systems and processes across Enterprise and relevant functions across Vodacom Tanzania
- Design and implement segmentation rules and principles and drive adoption across business
- Ensuring capturing of all contracts on Contract Database
- Design and develop Contract and quoting templates in collaboration with key stakeholders within the business
Core competencies, knowledge and experience
- MS Office (Microsoft Outlook, MS Word, Excel, Power Point, Excel)
- Strong understanding of Sales teams and structures
- Strong understanding of Sales teams an
- Strong understanding of Enterprise key processes and systems
- Strong understanding of pipeline management, relevant KPIs and account plans
- Understanding of Financial Management and reporting overall
- Understanding of Telecommunications Industry
- Good business acumen
- Experience in sales, sales operations and innovative sales methodologies applied.
Must have technical/professional qualifications:
- 8-10 years leadership experience; inclusive of management in the ICT Industry (essential)
- Direct sales experience (clear advantage)
- 5yr Leadership/Management/Supervisory experience
- Bachelor Degree in Marketing, Business Administration or equivalent
Not a perfect fit?
Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.
What’s in it for you
We want you to feel happy and fulfilled at work, without compromising the other things in life that matter to you. There are lots of ways we support this, including hybrid working and generous parental leave. You’ll also get four Spirit Days a year to focus on your personal development and wellbeing, plus a host of other great benefits too.
Who we are
You may have already heard of Vodafone – We’re a leading Telecommunications company in Europe and Africa. But what you might not know is that we are continuously investing in new technologies to improve the lives of millions of customers, businesses and people around the world, creating a better future for everyone.
As part of our global family, whether that’s Vodafone, Vodacom or _VOIS, you’ll feel a sense of pride and purpose as you contribute to our culture of innovation. We pursue equality of opportunity and inclusion for all candidates through our employment policies and practices. We recognise and celebrate the importance of diversity and inclusivity in our workspace and we do not tolerate any form of discrimination especially related to but not limited to race, colour, age, veteran status, gender identification, sexual orientation, pregnancy, ethnicity, disability, religion, political affiliation, trade union membership, nationality, indigenous status, medical condition, HIV status, social origin, cultural background, social, or marital status.
Together we can.
Vodafone is committed to attracting, developing and retaining the very best people by offering a motivating and inclusive workplace in which talent is truly recognised and rewarded. We are committed to promoting Inclusion for All with the belief that diversity plays an important role in the success of our business. We actively encourage everyone to consider becoming a part of our journey.
How to Apply:
To submit your application, please follow the link provided below.