Another excellent example of Florida Flash from the former (and perhaps future) First Lady was the Gucci kaftan dress she wore to arrive back in the state after her husband left the White House in 2021. On reflection, she could have been heading straight to the Palm Royale (the Trumps’ Mar-a-Lago club looks remarkably similar) from Air Force One to put her feet up by the pool.
Her stepdaughter Ivanka Trump has been holding the Florida Flash fort over on Instagram, where she regularly posts her Miami socialite looks; a candy-stripe ballgown one week, ultra-ladylike florals the next. Who knows how visible the Trump women will be during Donald’s re-election campaign, but their 2020s take on Palm Royale style still looms bright, whether you’re in camp Melania or not.
But what’s really fun about the Palm Royale series is the desire it might ignite in those of us emerging from winter to mine those specific retro references. “The big, bold, bright prints are really integral to the looks in the series, paired with white cat-eye sunglasses and some fun jewellery,” says Nicci de Vries, the founder of vintage and pre-loved label Second Stories. “l love these types of print, they just scream sunshine and optimism and are a bit boujie, which is why I think they have eternal appeal. They shout sun lotion and margaritas to me.”
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